[et_pb_section fb_built=”1″ _builder_version=”4.27.2″ _module_preset=”default” custom_padding=”0px||||false|false” global_colors_info=”{}” theme_builder_area=”post_content”][et_pb_row _builder_version=”4.27.2″ _module_preset=”default” global_colors_info=”{}” theme_builder_area=”post_content”][et_pb_column type=”4_4″ _builder_version=”4.27.2″ _module_preset=”default” global_colors_info=”{}” theme_builder_area=”post_content”][et_pb_text _builder_version=”4.27.2″ _module_preset=”default” global_colors_info=”{}” theme_builder_area=”post_content”]<\/p>\n
The FAI (Italian National Trust)<\/strong><\/a>, which has been dedicated for over 40 years to the preservation and promotion of Italy’s historical, cultural, and natural heritage, has chosen Arbos<\/strong> as its partner to develop sustainable museum merchandising<\/strong>. With its motto: “For the landscape, art, and nature. Forever, for everyone”<\/em>, the FAI stands as a guardian of Italy\u2019s beauty. <\/p>\n [\/et_pb_text][et_pb_text _builder_version=”4.27.2″ _module_preset=”default” global_colors_info=”{}” theme_builder_area=”post_content”]<\/p>\n The museum merchandising products developed by Arbos for the FAI<\/strong> are the result of our extensive experience in crafting with recycled materials<\/a><\/strong>, from paper to leather. Each item in the collection reflects the shared commitment of FAI and Arbos to a more sustainable<\/strong> future. [\/et_pb_text][\/et_pb_column][\/et_pb_row][et_pb_row column_structure=”2_5,3_5″ make_equal=”on” _builder_version=”4.27.2″ _module_preset=”default” custom_padding=”0px||0px||true|false” custom_css_main_element=”align-items: center;” global_colors_info=”{}” theme_builder_area=”post_content”][et_pb_column type=”2_5″ _builder_version=”4.27.2″ _module_preset=”default” global_colors_info=”{}” theme_builder_area=”post_content”][et_pb_image src=”https:\/\/www.arbos.it\/wp-content\/uploads\/2024\/10\/FAI-arbos-villa-necchi-campiglio.webp” title_text=”FAI-arbos-villa-necchi-campiglio” _builder_version=”4.27.2″ _module_preset=”default” global_colors_info=”{}” theme_builder_area=”post_content”][\/et_pb_image][\/et_pb_column][et_pb_column type=”3_5″ _builder_version=”4.27.2″ _module_preset=”default” global_colors_info=”{}” theme_builder_area=”post_content”][et_pb_text _builder_version=”4.27.2″ _module_preset=”default” global_colors_info=”{}” theme_builder_area=”post_content”]<\/p>\n As experts in beauty, we have designed a museum merchandising line focused on 14 of the most stunning and significant sites safeguarded by the FAI, from Castello della Manta to Villa Necchi-Campiglio<\/strong>. Each site inspired a collection, developed with architect Paolo Fontana<\/strong> and consisting of eight refined items<\/strong>. The result? A product line that embodies the essence of FAI’s sites\u2014steeped in history, art, and a profound connection to the landscape. [\/et_pb_text][\/et_pb_column][\/et_pb_row][et_pb_row _builder_version=”4.27.2″ _module_preset=”default” global_colors_info=”{}” theme_builder_area=”post_content”][et_pb_column type=”4_4″ _builder_version=”4.27.2″ _module_preset=”default” global_colors_info=”{}” theme_builder_area=”post_content”][et_pb_text _builder_version=”4.27.2″ _module_preset=”default” global_colors_info=”{}” theme_builder_area=”post_content”]<\/p>\n The personalized collections were designed for 14 of the most iconic FAI sites<\/strong>, each with its own unique identity.<\/p>\n Here are the places for which we have developed a dedicated line:<\/p>\n [\/et_pb_text][\/et_pb_column][\/et_pb_row][et_pb_row column_structure=”2_5,3_5″ make_equal=”on” _builder_version=”4.27.2″ _module_preset=”default” custom_padding=”0px||0px||true|false” custom_css_main_element=”align-items: center;” global_colors_info=”{}” theme_builder_area=”post_content”][et_pb_column type=”2_5″ _builder_version=”4.27.2″ _module_preset=”default” global_colors_info=”{}” theme_builder_area=”post_content”][dsm_masonry_gallery gallery_ids=”544,546,550,566″ columns=”2″ _builder_version=”4.27.2″ _module_preset=”default” global_colors_info=”{}” theme_builder_area=”post_content”][\/dsm_masonry_gallery][\/et_pb_column][et_pb_column type=”3_5″ _builder_version=”4.27.2″ _module_preset=”default” global_colors_info=”{}” theme_builder_area=”post_content”][et_pb_text _builder_version=”4.27.2″ _module_preset=”default” global_colors_info=”{}” theme_builder_area=”post_content”]<\/p>\n – Abbazia di San Fruttuoso<\/strong> \u2013 Camogli (Genova) [\/et_pb_text][\/et_pb_column][\/et_pb_row][et_pb_row _builder_version=”4.27.2″ _module_preset=”default” global_colors_info=”{}” theme_builder_area=”post_content”][et_pb_column type=”4_4″ _builder_version=”4.27.2″ _module_preset=”default” global_colors_info=”{}” theme_builder_area=”post_content”][et_pb_text _builder_version=”4.27.4″ _module_preset=”default” hover_enabled=”0″ global_colors_info=”{}” theme_builder_area=”post_content” sticky_enabled=”0″]<\/p>\n To further enrich the collection’s value, we proposed items inspired by some of our most iconic designs, reinterpreted to best represent the FAI sites:<\/p>\n – Line Art<\/strong>: Following the style of the Venezia Segreta collection<\/a><\/strong>, we created covers featuring sketches of FAI properties. Items include: [\/et_pb_text][et_pb_text _builder_version=”4.27.4″ _module_preset=”default” hover_enabled=”0″ global_colors_info=”{}” theme_builder_area=”post_content” sticky_enabled=”0″]<\/p>\n The products created for FAI are not mere souvenirs; they are a testament to the Foundation’s dedication<\/strong> to preserving Italy\u2019s heritage. Through unique design and sustainable materials, these items convey the story and beauty of the places they represent. <\/p>\nMateriali sostenibili e artigianato di alta qualit\u00e0<\/h3>\n
Our artisanal approach and attention to detail allowed us to create products of the highest quality, capable of matching the beauty and charm of the sites<\/strong> protected by the FAI. <\/p>\nSustainable Merchandising for FAI\u2019s Treasures<\/h3>\n
These products were designed to cater to a wide range of visitors, including families, school groups, and Italian and international tourists of all ages. The items are affordable, compact, and easy to carry, fitting seamlessly into suitcases or travel bags. <\/p>\nFAI Sites Featured in the Collection<\/h3>\n
– Bosco di San Francesco<\/strong> \u2013 Assisi (Perugia)
– Castello della Manta<\/strong> \u2013 Manta (Cuneo)
– Castello di Avio<\/strong> \u2013 Sabbionara d\u2019Avio (Trento)
– Castello e Parco di Masino<\/strong> \u2013 Caravino (Torino)
– Giardino della Kolymbethra<\/strong> \u2013 Agrigento
– Monastero di Torba<\/strong> \u2013 Gornate Olona (Varese)
– Negozio Olivetti<\/strong> \u2013 Piazza San Marco (Venezia)
– Parco Villa Gregoriana<\/strong> \u2013 Tivoli (Roma)
– Villa dei Vescovi<\/strong> \u2013 Luvigliano di Torreglia (Padova)
– Villa del Balbianello<\/strong> \u2013 Tremezzina (Como)
– Villa della Porta Bozzolo<\/strong> \u2013 Casalzuigno (Varese)
– Villa e collezione Panza<\/strong> \u2013 Varese
– Villa Necchi-Campiglio<\/strong> \u2013 Milano <\/p>\nCreative Ideas for Personalized Collections<\/h3>\n
– spirale 10×18<\/strong> con copertina rigida in carta oro stampata in blu navy e interno coordinato, ideale per disegni all\u2019aperto;
– quadernino 8×12<\/strong> con elastico, perfetto per appunti sempre a portata di mano;
– taccuino 19×25<\/strong> con copertina morbida bicolore e 160 pagine in carta riciclata;
– quaderno 15×21<\/strong> in carta fluo dai colori vivaci per un tocco contemporaneo.
– mascotte<\/strong>: ispirati alla collezione Pups<\/strong><\/a>, abbiamo proposto texture con elementi simbolici rappresentativi dei beni del FAI, come animali o dettagli iconici, stampati su quaderni con copertine in cartapaglia colorata;
– nome<\/strong>: seguendo l\u2019approccio della collezione Kroma<\/strong><\/a>, abbiamo realizzato quaderni con il nome del bene in copertina, stampato a caldo per un effetto raffinato, abbinato a bordi colorati. Un\u2019idea perfetta per un pubblico giovane;
– fotografica<\/strong>: pensati per un pubblico pi\u00f9 tradizionale, i taccuini tascabili e i quaderni includono scorci suggestivi dei beni FAI, accompagnati da testi bilingue (italiano e inglese) che raccontano la storia e il valore dei luoghi. <\/p>\nChoose Arbos for Your Museum Merchandising<\/h3>\n