{"id":4949,"date":"2019-07-04T09:55:14","date_gmt":"2019-07-04T07:55:14","guid":{"rendered":"https:\/\/www.arbos.it\/arbos\/arbos-has-become-a-b-corp\/"},"modified":"2019-07-04T09:55:14","modified_gmt":"2019-07-04T07:55:14","slug":"arbos-has-become-a-b-corp","status":"publish","type":"post","link":"https:\/\/www.arbos.it\/en\/arbos\/arbos-has-become-a-b-corp\/","title":{"rendered":"Arbos has become a B-corp"},"content":{"rendered":"<p><strong>What it means to be a sustainable company.<\/strong><\/p>\n<p>Companies nowadays need to ask themselves serious questions about the way they do business, to<br \/>\nrespond to the growing demands of consumers that they act in a responsible manner: both at an<br \/>\nenvironmental and a social level. Transparency and responsibility are essential: sustainable policies should<br \/>\nbe adopted, and also shared clearly and openly.<\/p>\n<p><strong>What is a B Corp?<\/strong><\/p>\n<p><b>Eric Ezechieli<\/b><span style=\"font-weight: 400;\">, co-founder of <\/span><b>Nativa<\/b><span style=\"font-weight: 400;\">, the <\/span><b>first B Corp in Europe<\/b><span style=\"font-weight: 400;\">, defined a B Corp as:<\/span><\/p>\n<p><span style=\"font-weight: 400;\">&#8220;<\/span><i><span style=\"font-weight: 400;\">A company that<\/span><\/i><b><i> sets itself objectives for positive social and environmental impact as part of its business strategy, <\/i><\/b><i><span style=\"font-weight: 400;\">hand in hand with its economic-financial objectives. It is a company that creates profit while regenerating the system in which it operates, and has a positive effect on society, people and nature.\u00a0B Corps<\/span><\/i><b><i> are not just companies that provide sustainable or organic products or services,<\/i><\/b><i><span style=\"font-weight: 400;\"> or ones with a positive social impact. They can, in fact, <\/span><\/i><b><i>be any type of business,<\/i><\/b><i><span style=\"font-weight: 400;\"> from food, to clothing or financial services, IT or Hi Tech; as long as they <\/span><\/i><b><i>conduct themselves in such a way such as to create maximum value for all their stakeholders<\/i><\/b><i><span style=\"font-weight: 400;\">.&#8221;<\/span><\/i><\/p>\n<p><b>B Corp certification<\/b><\/p>\n<p><span style=\"font-weight: 400;\">Ezechieli explained the<\/span><i><span style=\"font-weight: 400;\"> selection process: &#8220;To qualify for certification, a company must be<\/span><\/i><b><i> able to demonstrate very high standards of performance in terms of economic, environmental and social impact<\/i><\/b><span style=\"font-weight: 400;\">.&#8221;This important certification, issued by the American non-profit organisation B-LAB, has so far been granted to 2,500 companies in 50 countries: companies that are actively adopting a new and more social concept of success in business.<\/span><\/p>\n<p><b>Arbos has become a B-corp<\/b><\/p>\n<p><span style=\"font-weight: 400;\">&#8220;<\/span><i><span style=\"font-weight: 400;\">It is the only certification that really matters to<\/span><\/i><span style=\"font-weight: 400;\"> us,&#8221; said Sergio Paolin, CEO of Arbos, when B-LAB informed him of the B-corp recognition.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">&#8220;<\/span><i><span style=\"font-weight: 400;\">We firmly believe that doing business in a manner that combines profits and social responsibility can be one of the best practical ways to improve the world in which we live<\/span><\/i><span style=\"font-weight: 400;\">.&#8221;<\/span><\/p>\n<p><span style=\"font-weight: 400;\">By this means Arbos has become part of a global business movement that sees business not only as a means to make a profit but also as a way to promote the welfare of society.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">To learn more about B-Corp certification, please visit<\/span>:<\/p>\n<p><a href=\"http:\/\/www.bcorporation.net\" target=\"_blank\" rel=\"noopener\">http:\/\/www.bcorporation.net<\/a><br \/>\n<a href=\"http:\/\/bcorporation.eu\/italy\" target=\"_blank\" rel=\"noopener\">http:\/\/bcorporation.eu\/italy<\/a><\/p>\n","protected":false},"excerpt":{"rendered":"<p>What it means to be a sustainable company. Companies nowadays need to ask themselves serious questions about the way they do business, to respond to the growing demands of consumers that they act in a responsible manner: both at an environmental and a social level. Transparency and responsibility are essential: sustainable policies should be adopted, [&hellip;]<\/p>\n","protected":false},"author":2,"featured_media":3492,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_et_pb_use_builder":"","_et_pb_old_content":"","_et_gb_content_width":"","inline_featured_image":false,"footnotes":""},"categories":[1,11],"tags":[],"class_list":["post-4949","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-arbos","category-arbos-en"],"_links":{"self":[{"href":"https:\/\/www.arbos.it\/en\/wp-json\/wp\/v2\/posts\/4949","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.arbos.it\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.arbos.it\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.arbos.it\/en\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/www.arbos.it\/en\/wp-json\/wp\/v2\/comments?post=4949"}],"version-history":[{"count":0,"href":"https:\/\/www.arbos.it\/en\/wp-json\/wp\/v2\/posts\/4949\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.arbos.it\/en\/wp-json\/wp\/v2\/media\/3492"}],"wp:attachment":[{"href":"https:\/\/www.arbos.it\/en\/wp-json\/wp\/v2\/media?parent=4949"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.arbos.it\/en\/wp-json\/wp\/v2\/categories?post=4949"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.arbos.it\/en\/wp-json\/wp\/v2\/tags?post=4949"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}