From the viewpoint of the circular economy, there is now a greater focus on the use of secondary raw materials produced from recycling, providing a practical and sustainable way of using resources.
The principles of the circular economy are in sharp contrast to the traditional linear economic model, based on the logic of “extract, produce, use and throw away”. Extending the life cycle of products helps reduce waste to a minimum. Indeed, recycled materials are reintroduced into the production cycle, creating added value.
With the use of creative design, recycled materials acquire added status, and assume higher aesthetic and practical value.
Such items are known for their attention to detail and fine craftsmanship, and become high-end products, in line with the times.
A good example is the collection designed and produced by Arbos for Avery Perfume Gallery, a famous international brand of perfume.
A collection that encapsulates a love of handwriting. The meticulous attention to detail, combined with real care for the environment, give these ten Italian-made products a very particular appeal.
So, this is Thinkback, a very smart and attractive office set consisting of ten different items, all produced entirely in Italy from recycled materials. The collection features simple but stylish floral designs, and uses a wide range of printing techniques, producing an exciting variety of textures.
In our porfolio you can find examples of other important collaborations