Museums Merchandising by Arbos

The continuous development of experiential tourism is pushing museums to exploit its economic benefits. The institutional safeguard and protection objectives are joined by popularisation and promotion, in a framework of territorial marketing. Museum merchandising, and in particular - thanks to its versatility - paper merchandising, are essential tools of any value adding strategy. Arbos makes available to small and large museums all its thirty years of experience, with book shop ranges that are respectful of the heritage historic and artistic values, whilst at the same time maintaining a high commercial appeal.
10 years of MUSE

10 years of MUSE

quality merchandising made in ItalyOn the occasion of the 10th anniversary, a new merchandising collection for the book-shop was realised in cooperation with the Muse. The proposal is developed in 2 different collections. 100% made in Italy, 100% recycled, 100%...

Community building with merchandising

Community building with merchandising

Merchandising can become a vehicle and ambassador of a set of brand values, thus contributing to the creation and affirmation of a real community. The collection created for the University of Padua was born with this very purpose. http://www.upstore.it/it/home/2/0...

Leonardo da Vinci: merchandising in recycled paper

Leonardo da Vinci: merchandising in recycled paper

Top quality merchandising can help recall all the excitement of seeing objects in a museum. In collaboration with Coop Culture, we have created a series of items dedicated to Leonardo da Vinci. The covers of these items are made from superb cloud-effect paper, evoking...

The Arbos notebooks for the Alba museum network

The Arbos notebooks for the Alba museum network

The SMA, Albese Museum System, was founded this year in Alba, a precious opportunity for the visitor to enjoy all the beauty and abundance of the city’s culture in a single formula. (http://www.comune.alba.cn.it/sma) In fact, some of the main museums of the city have...

The merchandising of the Massa Carrara museum network

The merchandising of the Massa Carrara museum network

The network of museums, historical towns, and castles of the Province of Massa Carrara is one of the most important museum networks in our country. As many as 17 sites have been ‘networked’ with the aim of not only promoting cultural tourism, but also to give the...

The recycled paper for the Ancient Delta Museum

The recycled paper for the Ancient Delta Museum

Antea is a company of services that deals with tourism promotion and enhancement of the Po Delta Park. It manages museums and exhibitions and organizes, among other things, nature trails on small boats to discover the Comacchio valleys and the numerous and evocative...

Arbos for MUSE museum in Trento

Arbos for MUSE museum in Trento

Many are the reasons why the MUSE, the wonderful Science Museum of Trento designed by Renzo Piano, deserves a visit. In addition to the extremely wide botanic, zoological and mineral collections, the Museum contains the reconstructions of some natural environments,...

Arbos for the Jewish Museum of Venice

Arbos for the Jewish Museum of Venice

The Jewish Museum of Venice, founded in 1954, is squeezed between two synagogues in campo (as the small squares of Venice are called) of Ghetto Novo (translated into “The New Ghetto” although it is the oldest Jewish ghettos of the world). The museum, inserted in a...

The Italian National Trust (FAI) chooses Arbos

The Italian National Trust (FAI) chooses Arbos

“For the landscape, art and nature. For all people, for all time”. This is the motto of the FAI (The Italian National Trust), a prestigious foundation that has promoted the preservation and development of the historical, cultural and landscape heritage of our country...

Arbos signs the Palazzo Leoni Montanari museum articles

Arbos signs the Palazzo Leoni Montanari museum articles

Sometimes, great treasures are “hidden” in small museums! This is the case for Palazzo Leoni Montanari in Vicenza, an Intesa San Paolo cultural institution. Among its various works, the museum has one of the richest and most precious collections of Russian icons...